Snapchat Ads Formats
There are so many Snapchat advertising options, so you can easily pick up your preferable one. Generally, Snapchat ads are six types –
- Snapchat Sponsored Geofilters – If you host an event, you can create Geofilter depending on the event location. It will help to promote brand awareness.
- Snapchat Sponsored Lenses – You can use Snapchat lens ads for your major events or high-profile events. Besides, for a political campaign, you can go for the Snapchat political ads.
- Snap Ads – This ad is easy to create. They are more like short videos and the best option for small businesses.
- Story Ads – These are the collection of snap ads. These ads are visible in the discovery feed. You can easily communicate through these ads, and it will take around three to five seconds.
- Snapchat shoppable Ads – You can easily create this ad by uploading your catalog (such as products)
- Commercial Snapchat Ads – These types of ads are available in certain countries. Snapchat commercials come in six seconds, so viewers cannot skip them.
Snapchat ads cost
The cost of Snapchat advertising depends on the category of ad you choose. Snapchat’s mobile ads start from $3,000 monthly in ad spend. The cost of Snapchat sponsored lenses may vary from day today:
- Sunday and Thursday – $450,000 per day
- Friday and Saturday – $500,000 per day
How to Do Snap Advertising? Or why Buy Snapchat Ads
To advertise on Snapchat, you need to go to the Snapchat ads manager. Then follow the instruction below –
- After navigating the Snapchat ad manager, you should select what type of ads you want to create.
- Then select your advertising goal.
- After selecting the advertising goal, you need to copy and paste the link to drive traffic.
- Now it’s time to select a headline. Then go for the call-to-action.
- Once you have done this stuff successfully, you have to choose the demographic information based on age, gender, or location. Then you are ready to go.
Best Snapchat Ads Practices: 7 Creative Tips
However, there are various types of ads on Snapchat. But Snapchat advertising costs and effort will become useless if you cannot grab the audience. So, use these fantastic seven tips to promote audience engagement.
- You have to pick the correct ad format. Snapchat app ads assist you in meeting up your business goals if you choose the right ad format. Snapchat ad targeting also allows for retargeting the audience.
- Know your audience and display your products. You can use audience insight to understand your audience better.
- Try to keep the duration of your ad around 5 to 6 seconds. So, the audience cannot skip the ads.
- Always try to add sound or music to your ads. It is an effective way to attract an audience.
- Do not create any complicated ads. Try to make it creative and easily understandable.
- Make sure you link your ads correctly.
- You should always try to explore more, check your ad campaigns, and broaden your targeting.
Check More: Buy Google Adwords, Buy Payoneer Account
Buy Snapchat ads and allow your business to reach the maximum audience. In Snapchat advertising, you can also track your progress. So, it will be more manageable for you to explore.
What are you waiting for? Go and use this effective marketing tool!